As we are in the begging of a new year, it’s always exciting to look ahead and see what new technology trends are on the horizon. 2023 is shaping up to be an especially exciting year for the tech industry, with several cutting-edge developments that have the potential to change the way we live and work. From advancements in artificial intelligence and virtual reality to the growing importance of cybersecurity and sustainable technologies, this year is likely to bring a host of new and exciting developments. In this blog post, we’ll look at some of the most noteworthy technology trends to watch out for in 2023.
1. Everyone’s AI simplifying our daily tools
In the end of 2022, we could already see an increased adoption and use of AI-based language models around the world while OpenAI published an AI-based chatbot called ChatGPT that answers complex questions in a conversational manner. Language models like ChatGPT are designed to be able to generate human-like text and respond to questions in a way that is similar to how a human would. This can make them useful for a wide range of applications for regular people, such as generating content for websites or social media, providing customer support, or helping with language translation tasks. So far, Microsoft has already announced a new version of its Bing search engine where ChatGTP is integrated, and it has also added ChatGPT and OpenAI’s other AI tools for its Azure cloud services. Whereas Google has revealed to release its rival chatbot to respond to the chatbot race.
In 2023, we can expect to see the emergence of more user-friendly AI tools that allow everyday people to effectively utilize AI technology and making them more integrated into our daily lives. In addition to conversational chatbots, we may see the further development of no-code AI tools with simple drag-and-drop interfaces that enable anyone, regardless of technical skills, to create new software products and services using AI. Examples of existing no-code tools include Apple’s Create ML tool and Google’s Teachable Machine for training machine learning models.
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2. Metaverse expanding into worklife
The term ‘metaverse’ refers to a virtual shared space created by the convergence of virtual, augmented, and physical reality. In this space, users can interact with each other and with virtual objects and experiences in real-time. In 2022, we could first time see metaverse trending and getting more attention outside tech circles. A year ago, in our tech trends in 2022 article, we expected the metaverse to affect especially the immersive gaming experiences that are continuously developing into more realistic way.
However, in 2023, the metaverse experiences for global work collaboration are likely to become more available as metaverse platforms for work are expected to be launched by the large tech giants like Microsoft. Examples of use cases for metaverse for work environment include virtual offices, employee onboarding, virtual training and virtual events that can take place in the metaverse to create more realistic and engaging experiences.
While the metaverse has the potential to revolutionize the way we work and communicate, wider adoption of these platforms will likely take time as hardware like VR headsets and wearables have not yet reached mainstream acceptance. Thus, we’re eagerly waiting for new VR hardware releases this year for example from Apple. Of course, entering the metaverse doesn’t require the headsets but it makes the experience more immersive. You can simply access some metaverse platforms via laptop or smartphone, but the functionality may be limited.
Being for work or leisure, Gartner has predicted that by 2026, 25% of people will spend at least one hour per day in the metaverse by 2026 and 30% of global organizations will have metaverse ready products and services. So, this tech trend is definitely worth keeping an eye on in 2023 as it continues to develop and gain more mainstream use cases.
3. Web3 technologies developing and bringing along more useful NFTs
Web3, also known as the third generation of the World Wide Web, is a decentralized platform that aims to create a more open, secure and transparent internet. It utilizes technologies such as blockchain and decentralized computing to enable a decentralized web experience, where data is not centralized in a few large tech companies like now.
Web3 technologies, such as smart contracts and decentralized applications (dApps), are already being used in a variety of applications, including cryptocurrency exchanges, prediction markets, decentralized finance (DeFi) platforms, social media platforms, supply chain management, and more. In addition, web3 technologies incorporate machine learning and artificial intelligence, allowing websites and apps to process information in a more intelligent and human-like manner.
Web3 technologies based non-fungible tokens, or NFTs, have been gaining a lot of attention in recent years, thanks in part to their association with digital art and collectibles that have been sold for staggering amounts of money, but which many of them have also lost their value fast.
However, as we have moved into 2023, we will likely see a shift towards the use of NFTs for more practical, real-world applications. These are often referred to as utility NFTs. Just like traditional NFTs, utility NFTs are unique digital assets created using smart contracts. However, the focus of these tokens is not on their collectibility, but rather on the real-world benefits they provide to their holders. For example, Starbucks recently launched a beta version of its web3-based rewards program, Odyssey, which allows its members to earn NFTs that can unlock real-world perks such as virtual classes, exclusive merchandise, and invitations to exclusive events. We can’t wait to see what other utility NFT platforms the 2023 brings along.
4. Digital twins driven by IoT, data and edge computing
Digital twins are among the top tech trends in 2023. It is rapidly gaining momentum across industries, and not just limited to manufacturing as before. A digital twin is an accurate virtual representation of a physical object or system, created using sensor data, computer-aided design (CAD) models, and other data sources that can be kept synchronized in real-time. These digital replicas can be used to simulate the behavior and performance of the physical objects or systems, and can provide valuable insights for a wide range of industrial and business processes.
In 2023, we expect to see an increasing number of companies and industries harness the power of digital twins to improve efficiency, reduce costs, and gain a competitive edge. One of the key factors driving this trend is the explosion of the amount of Internet-of-Things (IoT) sensors and data. We anticipate that in 2023 more and more organizations will begin to connect real-time data from their physical surroundings to their virtual simulations. They will evolve from simulations based on historical data to a true digital twin of a live, digital environment. This will enable companies to gain a deeper understanding of their operations and make more informed decisions. Edge computing plays also an important role in this trend, by allowing data to be processed and analyzed close to the source, enabling faster and more accurate simulations and truly real-time representation of physical systems.
There are already a few examples of digital twin of entire cities. Namely, the cities of Singapore and Shanghai both have fully-realized digital twins, aimed at enhancing energy efficiency, optimizing traffic flow, streamlining transportation, and facilitating the planning of development projects. Thus, the potential of digital twins is truly limitless. So, get ready to embrace the power of digital twins and see what wonders, including helping us create smarter and more sustainable cities, they will bring to our world in 2023 and beyond!
5. Zero-trust approach trending in cybersecurity field
As the number of connected devices and the amount of data being generated continues to grow, there will be an increasing need for technologies and practices that can help to protect against cyber threats. Thus, we consider cybersecurity definitely belonging among the tech trends in 2023!
Zero-trust approach is a rapidly growing trend in the field of technology and cybersecurity. The basic premise of zero-trust is to never automatically trust anything, whether it’s a user, device, or network, until it’s been verified and authorized. This trend is growing as traditional security models can be more often bypassed by cyber attacks. Zero-trust uses multi-factor authentication, encryption, network segmentation, and continuous monitoring to provide better protection against cyber threats. This approach is flexible and scalable for organizations, but can be complex to implement. According to Gartner, currently less than 1% of large enterprises has a thorough and measurable zero-trust program in place but by 2026 the company predicts that 10% of large enterprises have implemented it.
The companies that already have zero-trust approach in use include Google that has been using a zero-trust approach for several years, and it has even developed its own implementation of the zero-trust model, called BeyondCorp. BeyondCorp is designed to provide secure access to applications and data for employees, regardless of their location or the device they are using. Coca-Cola is another company that has adopted zero-trust principles in its cybersecurity strategy. The company has implemented a zero-trust network architecture, which includes network segmentation, multifactor authentication, and continuous monitoring.
In 2023, regular internet and application users may notice the zero-trust trend, for example, by increased number of services requiring more than one authentication method. Also, employees using VPNs for remote access may soon notice the companies transferring to more secure zero-trust network access (ZTNA). Namely, Gartner suggests that by 2025, ZTNA will serve at least 70% of new remote access deployments, which mean a decrease for VPN services. Since security threats affect both companies and individuals, it’s important for everyone to take the time to consider how to enhance protection against cyber threats and take advantage of the latest trends and advancements in the field of cybersecurity.
6. Sustainable technology advancements contributing to saving the planet
As our society becomes increasingly aware of the impact we have on the planet, sustainable technology has become a growing trend in recent years. In 2022, the size of the global market for green technology and sustainability was USD 46.54 billion. It is predicted to increase at a compound annual growth rate (CAGR) of 21.6% from 2022 to 2030 and reach approximately USD 417.35 billion by the end of 2030. From carbon capture and storage to sustainable materials, smart cities, energy storage, and vertical farming, we can expect to see significant progress in the coming years as we work to build a more sustainable future.
However, one key driver for the growth of the whole global green technology and sustainability market is the rapidly rising demand for electric vehicles. Electric vehicles have gained significant traction in recent years due to their improved range, lowering costs, and increasing availability of charging infrastructure. Major automakers have made significant investments in electric vehicle technology. Also, governments around the world have put regulations in place to reduce industries’ environmental impact, such as strict limits on carbon dioxide emissions from cars. For example, the European Parliament has passed a law in Feb 2023 that would prohibit the sale of new petrol and diesel cars in the EU starting from 2035. The aim of this law is to accelerate the transition to electric vehicles and address the issue of climate change. This has a huge impact on accelerating the development of technologies that can be used in electric vehicles. Moreover, advancements in battery technology and renewable energy sources are also helping to make electric vehicles even more sustainable and practical.
Apart from setting strict regulations, governments have taken various other efforts to promote green technology and sustainability. They set targets for renewable energy and offer subsidies and incentives to companies and individuals to invest in sustainable practices. In addition, governments invest in research and development of new green technologies and collaborate with each other to promote global sustainability, such as the Paris Agreement signed by almost all countries in 2015, which aims to limit global warming to well below 2 degrees Celsius above pre-industrial levels.
Thus, in 2023, we expect to see advancement in above mentioned green technologies but also a rising number of new technology solutions to tackle environmental issues and support sustainable future.
Here were again the most prominent tech trends for 2023 we think that will affect our everyday life and work. Have you noticed these trends already shaping your life? Do let us know your thoughts and opinions on these trends.
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